Client Intake, Package Checkout & Floor Conversion for Fitness Facilities

Turn website traffic and club members into paid personal training packages — without hiring another salesperson.

Personal Trainer City runs a 60-second, 10-point readiness screen under your facility’s brand — your name, your colors. It ranks your intro packages into a three-tier ladder, prescribes the rung that fits the answers, collects the payment up front, and hands the client straight to your own booking calendar. The pitch stays off the gym floor.

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$0/month software fee$0 setup15–30% only when you sell

10-point readiness screen: 60 sec
Monthly fee: $0
Setup fee: $0
Only when a package sells: 15–30%

What your team receives

Your coaches get a 1-page sales brief — with nothing new to learn.

The moment a client finishes the 60-second, 10-point readiness screen and buys one of your intro packages, your training director gets the full breakdown: readiness and movement scores, risk flags, joint limitations and the talking points that close. No app, no login, no CRM to update — and Day 50 is already on the clock.

Sarah M., 38

Goal: Fat Loss & Strength

Emailed instantly

Readiness

Solid starting point

50 / 100

Nutrition

Strong foundation

76 / 100

Program teaser

Metabolic conditioning with sustainable nutrition framework

3-4 sessions per weekModerate-to-high intensity intervals

Primary habit recommendations

Reinforce current habits — pair performance goals with simple, repeatable meal templates.
Great foundation — we will keep it simple and consistent.

General education only — not medical nutrition therapy.

Consultation ready

Coach brief attached

Coach Sales Brief

What to say, what to avoid, what to sell

2-min prep

Primary obstacles

High sedentary load (9+ hours sitting daily)
Elevated allostatic load — recovery capacity may be reduced
History of lower back discomfort — avoid loaded spinal flexion initially

Auto-written opening line

“Ask how much of their day is seated and whether they feel lower-body tightness — hip mobility is a fast, visible win we can train immediately”

Program recommendation

3-4 sessions per week · Metabolic conditioning with sustainable nutrition framework

Auto-sized to their answers — moderate-to-high intensity intervals intensity

6 objection scripts5-step consult agenda

Want to feel the 60 seconds yourself?

Try the real readiness screen on a live facility funnel

No sign-up required.

HOW IT HELPS

Before the session. Across your team. Before renewal.

A complete floor system that runs without apps, logins, or CRM changes.

The brief

Pre-Consult AI Sales Brief

The brief is in the shared inbox before the consultation, not after
Talking points, red flags, and a program recommendation — plus a Readiness Profile for the client

The recap

Weekly Director Recap

Every consult outcome logged with one tap: sold, showed but no sale, or no-show.
Friday director digest tracks close rates, floor volume, and trainer momentum.

The renewal

Day-50 Renewal Check-In

The check-in goes out automatically 50 days after the sale
A renewal brief for the coach, then one reminder if the client goes quiet

Your brand, end to end

Your logo, your colors and your facility name on the screen, the brief and every client email — never ours.

Unlimited, with no seat math

Unlimited screens and unlimited coaches. Point notifications at a shared inbox and everyone gets every lead.

Sits upstream of your stack

Mindbody, ABC Fitness and your booking flow stay as they are — nothing to migrate, nothing to unplug. Clients purchase upfront and are routed immediately to your facility’s calendar link (Calendly, Acuity, or custom booking page) to schedule session one.

Every submission is scored by the same rules-based engine and the brief is always delivered — the optional AI layer adds a written summary on top, and is skipped if the model is unavailable. The model receives de-identified answer bands, scores, and flags — never a name, email, phone, or free text. The Nutrition Score is performance education, not medical nutrition therapy.

HOW IT WORKS

From first click to paid package in three steps.

One link starts the readiness screen. Your three-tier ladder is presented with the tier that fits the answers prescribed in the middle, payment is taken on the spot, and the client is handed straight to your own booking calendar to pick a time.

Before the gym floor

Step 01 · ~60 seconds

The 60-Second, 10-Point Screen

Clients tap through a 10-point movement and readiness screen — goals, training history, weekly frequency, desk hours and joint limitations
Two optional one-tap prompts — budget comfort and training setting — point the coach at the right package

At the front desk

Step 02 · ~90 seconds

Your Ladder, Prescribed and Paid

The engine ranks your three intro packages into a ladder and leads with the tier that fits the answers — your names, your prices, your session counts
The client pays by card on the spot and the split settles straight to your own Stripe account

Booking handoff

Step 03 · Instant handoff

Paid, Handed Off, Ready to Coach

Instant booking handoff — Clients purchase upfront and are routed immediately to your facility’s calendar link (Calendly, Acuity, or custom booking page) to schedule session one.
Your coach gets the full readiness profile and sales brief before the handshake

Deploy in minutes

Put it where the traffic already is — live in under five minutes.

No install, no integration project, no migration. One link per channel, and the front desk gets a script that works on the spot. The link, the QR code, the embed snippet and a printable flyer are all generated in your console’s deployment kit.

Your Website
Swap the passive “Contact us” form for a screen that asks for the sale
Front Desk & Floor QR Codes
One desk script: “Scan this for your free 60-second, 10-point readiness profile”
New Member Onboarding
Route every new sign-up through the screen before they wander the floor
Re-Engage Lapsed Members
Email quiet members a fresh readiness screen to restart the conversation

Partnership

Zero risk. We only get paid when you do.

No monthly fees, no setup fees, no long-term contract — a three-tier ladder in every pillar, and a performance fee only on the checkout that completes.

Performance partnership

/ month

$0 setup. No monthly access fee. No contract.

Monthly fee: $0
Setup fee: $0
Performance fee: 15–30%

Starter

30%

on a $199 / 3-session package

Rebuild

20%

on a $599 / 8-session package

Elite

15%

on a $1,199 / 12-session package

Ranked by price in every pillar, then prescribed from the intake — joint limitations, desk hours and training frequency — with the recommended rung centred. Every rung is buyable.

PTC takes a 15–30% fee on any package tier (Starter, Rebuild, Elite) purchased through the online intake checkout. A consultation that does not convert, a declined card and a no-show all cost you nothing: the fee is taken once, at the moment a sale completes, with a $45 minimum per sale.

You keep 100% of all renewals & ongoing memberships.

The facility retains 100% of all ongoing client memberships, future session blocks, and floor renewals processed through your existing gym management system. Nothing is charged on a membership, a session block or a renewal sold after the intro package.

Worked example

Starter package sells: $199
Platform fee (30%): $59.70
Lands in your Stripe account: $139.30

$199 at the Starter rate is above the $45 minimum, so the percentage applies exactly as published. Nothing is charged on the month, and nothing is owed on a consultation that does not convert.

Where the $45 floor fits: it protects platform infrastructure on low-ticket custom promos, while the standard tiers (Starter, Rebuild, Elite) operate strictly inside the 15–30% band. A $99 promo at 30% would pay $29.70, so the floor lifts the fee to $45 and you keep $54. It never exceeds the sale itself.

Everything in the engine, from day one

White-label readiness screen — your own link plus a site embed
Deployment kit — direct link, QR code, embed snippet and printable front-desk flyer
Automated package checkout with secure card payment
Stripe Connect onboarding so payouts land in your own account
Your funnel links, offers, prices and descriptions, edited by you
Branded intake, payment receipts and client confirmation emails
Coach sales brief before every consultation
Weekly director recap and live 7-day floor activity
Day-50 renewal check-in and renewal brief
Support from the team that built it

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What we never charge for: monthly access, setup, onboarding, per-coach seats, per-assessment caps, add-ons, or a cut of the memberships and renewals you close afterwards. Read the full commercial terms in thehelp centeror theterms of service.

FAQ

Frequently asked questions

Everything you need to know about the floor workflow, your existing software stack, and how the performance fee works.

The four answers directors ask first

What does it cost?: $0/month and $0 setup. A 15–30% fee only when an intro package sells, with a $45 minimum.
Who sets the package prices?: You do — 100% of your prices, session counts and offers.
Do my trainers need another app?: No. The brief arrives by email; there is nothing to log into.
When do we get paid?: Direct to your own Stripe account, split at the moment of sale. No invoice to settle.

Still have questions? Get in touch with our team.

Partnership & Fees

What does it cost to run the system?

Nothing up front. There is no monthly fee, no setup fee, no onboarding fee and no contract. We charge a 15–30% performance fee on completed intro-package checkouts, with a $45 minimum — that is the entire commercial relationship. A consultation that does not convert costs you nothing.

How does the performance fee work in practice?

A $199 Starter package sells through your funnel: our fee is $59.70 (30%) and you keep $139.30. The $45 minimum only catches a sale priced low enough that the percentage would fall under it — a cheap custom promo, not the standard ladder — and the split happens automatically at the point of sale, so there is no invoice to reconcile and no month-end true-up.

Why does each tier charge a different rate?

Because the sales are different sizes. The ladder is ranked by price, so the smallest offer is the Starter and carries the highest rate (30%), while the largest is Elite at 15% — Rebuild sits at 20% between them. You never tag a tier by hand: raise an offer's price and it climbs the ladder, and its rate changes with it on the next save. The $45 minimum keeps platform infrastructure protected on low-ticket custom promos, and no standard tier ever falls outside 15–30%.

Who sets our package prices?

You do. You name each intro package, its session count and its price in your own console, and you change them whenever you want. We never set, discount or re-price your offers — the engine only recommends what you already sell.

Do you take a cut of ongoing memberships or renewals?

No. The fee applies to the intro package sold through your funnel. You keep 70–85% of that sale (the exact split depends on the tier), and nothing else is shared. The facility retains 100% of all ongoing client memberships, future session blocks, and floor renewals processed through your existing gym management system. There is no revenue share beyond the intro checkout — not on a floor renewal, not on a session block, not on a membership you close years later.

Where do the payments actually go?

Straight to you. Your facility is onboarded to its own Stripe account, the client pays by card, and the funds settle to your bank on your normal Stripe schedule. Our fee is deducted at the moment of the sale, so there is never a bill arriving separately from the money.

What do we need to get started?

Your facility name, the funnel address you want, the director’s email and a Stripe account for payouts. Setup is self-serve: create the workspace at /start, confirm the three packages already loaded for you, connect Stripe Express and share the QR flyer or embed code. Most facilities are live the same day — $0/month, no card, no call.

Are there limits on coaches or consultations?

No. Unlimited client intakes, unlimited sales briefs, unlimited coach access — there are no per-seat fees and no lead caps. Point the notification email at a shared inbox and the whole team sees every brief.

How do we end the partnership?

Just ask. There is no notice period, no cancellation fee and nothing to buy out, because there is no subscription to cancel. We switch your funnel links off and delete the data on the schedule in our privacy policy; anything you already sold is yours.

The System & Floor Workflow

What exactly is this system?

An automated sales engine for personal training departments. A prospect completes a 60-second, 10-point movement and readiness screen from your link, then sees your three-tier ladder with the tier that fits their answers in the middle — Starter, Rebuild and Elite, each rung with its own buy button — so a ready client pays on the spot instead of waiting for a callback, and is handed straight to your own booking calendar to pick a time. Behind it, your coach receives a 1-page brief with the exact talking points, red flags, and the package to open with, built from the packages your club actually sells. Fifty days after a sale, the system checks in with the client automatically and puts a renewal brief in front of the coach, so the package is defended before it lapses.

Will my trainers actually use this?

Yes, because it asks nothing new of them. Coaches don’t log into a software portal, download an app, or update a CRM. The 1-page sales brief lands in the shared email inbox the moment the client finishes the intake, so it is waiting before the consultation starts. They glance at it, walk onto the floor prepared, and record the outcome — sold, showed but no sale, or no-show — with a single tap at the bottom of that same email.

Is the sales brief actually AI?

It uses a hybrid model. The intake runs through a structured scoring engine that flags exercise risks, schedule constraints, and package fit against the packages your club sells. When AI assistance is enabled, it turns those findings into talking points and conversation openers for the coach — it does not score the client or invent a flag. No prospect names, contact details, or free-form notes ever reach a model: it receives de-identified answer bands, scores, and flags only. If the model is unavailable, the complete brief still delivers from the rules-based template.

What happens after a prospect completes an assessment?

Three things happen at the same time:

The client: receives an automated, white-labeled confirmation with their preliminary Readiness Profile — movement, readiness, and Nutrition scores.
The coach or director: receives the 1-page sales brief in the shared training inbox, with the recommended talking points and a one-tap outcome button.
The offer: is presented on the same screen — your three-tier ladder with the recommended tier centred and a buy button on every rung, so a ready client pays immediately and is routed to your booking calendar instead of waiting on a callback.

What happens between paying and the first session?

Instant booking handoff: Clients purchase upfront and are routed immediately to your facility’s calendar link (Calendly, Acuity, or custom booking page) to schedule session one. There is nothing to install and nothing to sync — the confirmation page opens the scheduling link you already use, and the appointment is booked inside your own system. If no link is set on your account, the client is told your team will call to schedule. Either way, scheduling stays inside your studio: we never take the appointment ourselves.

How does the Weekly Director Recap work?

Every Friday, the fitness director or general manager receives an automated recap of the week on the floor: consultations submitted, packages sold, briefs still waiting on an outcome tap, and the renewal check-ins that came due. It is your department’s conversion velocity in one email — total visibility without chasing coaches for paper sheets or running a report. The same 7-day activity is live in the dashboard whenever you want it.

How does the Day-50 Renewal Check-In work?

When a coach records a sale, an automated 50-day countdown starts. On day 50 the client receives a five-question progress check-in by email — about two minutes, with three of the answers pre-filled from the first assessment, so it is a couple of taps and no login. Once it comes back, your trainer receives an updated renewal brief: what changed since the assessment, what to say, and the exact renewal option to present — locking in continuity before the client lapses. If it has not come back by day 60, the team inbox gets one reminder, and then the sequence ends.

Integration & Operations

Does this replace Mindbody, ABC Fitness, or Mariana Tek?

No. The engine operates upstream of your club management software. You keep your existing billing, member database, and scheduling tools untouched. It handles the intake qualifying, the coach’s sales prep, and the renewal alerts — so fewer consultations walk out the door.

Can we use this with our current website and marketing?

Yes. You receive a dedicated, branded link and an embeddable widget that can be placed on your website, intro-offer landing pages, social bios, or in-club QR signage.

Is the Nutrition Score compliant with trainer scope of practice?

Yes. The nutrition section is general lifestyle and eating-habit guidance for training and recovery. It stays inside fitness scope of practice and never prescribes clinical medical nutrition therapy or meal plans. If a client flags a medical condition that affects nutrition, the Readiness Profile and the coach’s sales brief both carry a referral prompt — keep the plan general and refer out to a registered dietitian or physician.

Do clients or trainers need an app?

No. Everything runs through mobile-responsive web browsers and standard email — the intake and the day-50 check-in on the client’s phone, the briefs and outcome taps in the coach’s inbox.

Partner with us

Stop letting gym floor traffic walk away without training.

Give every visitor, new member and lapsed member a 60-second screen that ranks your intro offers into a ladder, sells the tier that fits for 15–30% — and costs you $0. No software licence, no setup fee, no risk.

Partner With Us View Live Facility Demo

$0/month$0 setup15–30% only when you sell